Multi-award winning hair styling brand ghd have an image I'd describe as "cheeky-boutiquey". Their visual style allows you to get very creative (always a bonus), and they often look to technology and design to help put them at the cutting edge of fashion trends in the digital space. I designed and produced various in-salon TV ads. Lots of motion-tracking fun coupled with photo retouching, colour grading and animating vector flourishes in Adobe After Effects. Working with beautiful models had to be the hardest part, surely...? ghd logo and other trademarks copyright © Jamella Ltd. Music: 'Fleetwood Mac - Silver Girl' copyright © Warner Music.
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